The Ultimate Launch Cheklist

Girl, I love a list.

And if you’re preparing to launch a course, membership community, or mastermind, you’re going to want this free project management checklist to stay on track and crush your goals. 

I talk with women leaders like you every day with major launch anxiety. You don’t know where to start. Or better yet, you’re simply smart enough to know there’s no need to reinvent the wheel— and if somebody you trust has already done the work for you, it’s a no brainer. In a sea of online “coaches,” it’s hard to know who is legit.  

I’ve got you. 

In the past two years, I’ve led 10 launches, and I’m proud to say I’m 10-10 when it comes to meeting (and often exceeding) clients’ launch goals. 

I created this worksheet because it would have made my life a hell of a lot easier when I planned my first couple of launches. All I wanted was a simple, clean checklist that I could trust to keep me on track and account for *all* of the elements that go into successfully marketing a product online.

Launches can become way too complicated, and Googling how to do every damn thing is a distraction from the real work of creating content that will help your audience.  

Most launches include some type of a webinar event and an email sequence (or two), but you can totally launch without anything fancy. I once launched a program with only a Google Doc—and made $7,000 in 5 days.

So whether you’re a launch newbie or seasoned pro just wanting to gut-check how you roll,
this is for you.

About Full Swing PR + Holly Conti

With more than a decade of experience managing brand platforms in digital, television, and print media, she’s worked on campaigns for HP and the Smithsonian. She’s produced episodes with guests the likes of Kris Jenner, Gabrielle Bernstein, and Giancarlo Esposito. Holly is best known for her six-figure launches for clients’ e-courses and digital products. Holly is borderline-obsessed with creating launch strategies, and she loves digging into sales funnels in order to guide clients through the ins and outs of the ever-changing digital marketing world.

With Holly’s guidance, online entrepreneurs have gained the confidence, knowledge and straight-up moxy to rocket their businesses to the next level. Holly lives in Syracuse, NY with her young daughter, Eloise (aka The Squeeze), and sexy firefighter husband Aaron.