We help women leaders shape and share their stories.

Our clients have been included in publications like:

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What We Do.

Public Relations

If you want national media relations from a team proven to win placements in top-tier publications, you’ve met your match. We bring deep relationships in the Pacific Northwest and Rocky Mountain West, and we’re equipped to win in any local and regional market in the U.S. 

Government Affairs

Led by Caitlin Copple Masingill, the first openly LGBTQ person elected to the Missoula City Council at age 28, our government affairs team has delivered wins in health care, pre-K, LGBTQ rights, and land use issues. Most recently, we led communications in Boise Mayor Lauren McLean’s historic runoff election.

Integrated Campaigns

Silos are so 20th century. All PR is digital PR, and integration is key to amplifying news media wins through your website and social media to drive business results. We bring expertise in developing and executing communications strategies across all types of media.


We help clients select the right software, develop curriculum, and successfully launch ecourses. Our in-house expert, Holly Conti, has launched six-figure ecourses for small business owners. Save yourself months of time and maximize revenue by engaging an experienced team that understands you.

Content Strategy

You need to bring your A-game when it comes to strategic content marketing that builds your audience and grows demand for your product or services. We help you nurture, engage, and convert your audience in order to unlock business opportunities and grow your brand, particularly through speaking and writing opportunities.

Websites & Funnels

Face it, you are judged by your website. When your website doesn’t make it easy to learn more about who you are and what you do, you’re losing customers. We design beautiful websites and digital products to drive more sales. See examples of websites we’ve built.

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Our Founder

Caitlin Copple Masingill is a PR expert who helps women leaders shape and share their stories. Her clients have been featured in publications including: NY Times, Fortune, Forbes, TechCrunch, Inc.com, The Advocate.

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Caitlin Copple Masingill

Latest Posts

We’re hiring!

We're hiring an Executive Assistant! What started out as a dream to make a living as a solopreneur has blossomed into a big-kid company, COVID-19 be damned. Full Swing Public Relations, founded in February 2019, doubled our six-figure revenue in the first six months...

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Why I Protest

This post was written by Full Swing PR's PR Specialist, Dhalu, about her experience protesting for Black Lives Matter in Seattle in June. Silence is not an option. Black Lives Matter, not just today, or tomorrow but always.  The murder of George Floyd by four officers...

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Growing Full Swing & Expanding My Team

When I started Full Swing Public Relations, I had one mission: to elevate the stories of women-owned businesses ignite positive change in the world. As I reflect on the one-year anniversary of my company's inception, I'm excited to announce some key changes to my...

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5 Reasons to Ditch Squarespace for WordPress

There’s a reason that Wordpress powers 32% of the entire Internet. Wordpress may feel harder to figure out upfront, but the payoff is massive. Building a website the right way the first time will save you a lot of headaches (and money) down the road, trust me, I've...

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